If you’re ready to start getting more subscribers on YouTube, we’ve got some fantastic tips to help you achieve that goal.
Build Your YouTube Subscribers Base Naturally
Before you start, it’s important to think about why you want, or need, subscribers on your YouTube channel. While it’s nice to see a big number on your channel page, it doesn’t actually matter if those subscribers aren’t engaged with your channel. So while hit viral videos can drive big bursts of subscribers, you’re much better off building slowly by cultivating an audience that loves your content and keeps coming back for more. In that same vein, stay away from subscriber schemes and paid subscriber services. It may be tempting to artificially pump up your subscriber number, but what good is it to have 100,000 or even 1,000,000 subscribers if none of them are real, and none of them actually watch your videos? Here are some tips you can use to get more subscribers for your YouTube channel: Going forward, focus on producing high quality content that fits into your specific niche, whatever that is. When uploading videos, use keyword research tools to identify what people are searching for, and incorporate high-performing keywords into your titles, descriptions, and meta tags. Just make sure it actually fits. If people get what they’re looking for out of your videos, they’re more likely to hit that subscribe button. You may be able to get away with filming video with your phone, but consider investing in basic audio equipment like a condenser mic, pop filter, and strategically-placed acoustic foam. However you choose to produce your videos, a few professional touches can go a long way toward earning repeat viewers. Alternately, you can take a top performing video and use that as your channel trailer. If you have one video that drives more subscriptions than any other, consider featuring that on your channel page. Either way, you’ll want to navigate to your channel, select Customize Channel > Feature content, then select your channel trailer or high performing video and select Save. As you’re just getting started, and trying to earn subscribers, consider sticking to shorter videos and focusing on quality over quantity. Pack as much value into a five minute video as you can, and you’re much more likely to have your viewers stick it out through the whole thing and maybe even watch the next one. The key is to keep the quality up, and keep people watching, as long videos that people close after a few minutes won’t bubble to the top of YouTube’s algorithm and won’t drive new subscribers. As an added bonus, videos that top the 10 minute mark are eligible for more ad placements than shorter videos. Just don’t chase that extra advertising at the expense of quality, or nobody will subscribe. This not only drives up your views, and provides positive signals to the YouTube algorithm, it can also drive subscriptions as viewers decide that they want to know when you upload your next piece of content. If you have some videos that drive more subscriptions than others, make sure to slot them into playlists. This is another place to feature your highest performing videos. Don’t send viewers to your weakest content, send them to the videos that get you the most subscribers each month. Take the time to reply to useful comments, and select the heart icon for comments that you especially like or feel add some value to the comments section. According to YouTube’s own data, using that heart button is even more likely to draw the user back to your video than simply replying. Great content translates into dedicated subscribers, and dedicated subscribers translate into views. Where you go from there is up to you.
